color history

What Are Some Key Milestones in the History of Color Usage in Email Marketing?

Several milestones have marked the evolution of color usage in email marketing:
1990s: The introduction of HTML emails allowed for basic color usage in text and backgrounds.
2000s: The rise of graphic design tools and templates enabled more creative and colorful email designs.
2010s: The focus shifted towards responsive design, ensuring that colors and layouts looked good on both desktop and mobile devices.
2020s: The use of AI and machine learning has enabled personalized color schemes based on recipient preferences and behaviors.

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