What Are Some Use Cases of Entity Recognition in Email Marketing?
Here are a few practical applications of NER in email marketing:
Email Personalization: Automatically inserting the recipient's name, location, or previous purchase history in the email content to create a more personalized experience. Customer Segmentation: Identifying and segmenting customers based on their interaction with previous emails or their demographic information. Content Optimization: Analyzing customer feedback and reviews to identify common themes and sentiments, which can then be used to adjust email content.