What are the Benefits of Segmenting Your Database?
[Segmenting]() your database allows you to create highly targeted email campaigns. Benefits include:
- Increased Engagement: Tailored content is more likely to resonate with recipients. - Higher Conversion Rates: Relevant offers and information drive more conversions. - Reduced Unsubscribes: Targeted emails are less likely to be seen as spam, reducing the likelihood of unsubscribes.