What Are the Benefits of Sending Emails on Fridays?
1. Higher Engagement Rates: As people are generally in a relaxed mood and anticipating the weekend, they may be more inclined to engage with your content. 2. Clearance Sales and Promotions: Many businesses run end-of-week or weekend promotions, making Friday an ideal time to announce special offers. 3. Less Competition: Many marketers avoid Fridays, thinking it’s a less effective day. This could mean less clutter in the inbox, giving your email a higher chance of standing out.