What are the Benefits of Using a Recognizable Sender Name and Email Address?
Using a recognizable sender name and email address offers several benefits:
1. Improved Open Rates: Recipients are more likely to open emails from a known sender. 2. Enhanced Trust: A consistent and recognizable sender builds trust with your audience. 3. Reduced Spam Reports: Familiar sender names and email addresses are less likely to be marked as spam. 4. Better Engagement: Trust and recognition lead to higher engagement rates, including clicks and conversions.