What are the benefits of using Amazon SES for Email Marketing?
Scalability: Amazon SES can handle high email volumes, making it suitable for businesses of all sizes. Cost-effectiveness: Pay-as-you-go pricing ensures you only pay for what you use, reducing overall costs. Reliability: Built on AWS's reliable infrastructure, SES ensures high availability and low latency. Security: SES provides robust security features including domain and IP address verification, and integration with AWS Identity and Access Management (IAM). Deliverability: SES uses content filtering technologies and maintains good sender reputations to improve email deliverability rates.