What are the Benefits of Using AMP in Email Marketing?
Interactivity: AMP enables elements like image carousels, accordions, and interactive forms within the email. Real-Time Content: Content can be updated in real-time, ensuring that users see the most current information. Improved Engagement: The dynamic nature of AMP emails can lead to higher engagement rates. Enhanced User Experience: Users can complete actions such as RSVPing to events or filling out surveys without leaving their inbox.