What are the Best Practices for Segmenting an International Email List?
Segmenting your email list allows you to send targeted and relevant content to different groups of subscribers. For international markets, consider segmenting based on:
Geographic Location: Target subscribers based on their country or region. Language Preference: Send emails in the preferred language of the subscriber. Behavioral Data: Use data such as past purchases or engagement history to tailor content. Demographics: Segment based on age, gender, or other demographic factors.