What are the Common API Standards in Email Marketing?
Some common API standards used in email marketing include:
RESTful APIs: Representational State Transfer (REST) APIs are widely used due to their simplicity and scalability. SOAP APIs: Simple Object Access Protocol (SOAP) APIs offer more robust security features, making them suitable for sensitive data transactions. JSON: JavaScript Object Notation (JSON) is a lightweight data-interchange format that's easy for humans to read and machines to parse.