What are the Common Challenges Faced by Email Marketers?
Email marketers often face several challenges, including:
Deliverability: Ensuring that emails reach the recipient's inbox and not the spam folder. List Management: Keeping email lists clean, updated, and segmented. Content Relevance: Creating content that is engaging and relevant to the audience. Regulatory Compliance: Adhering to laws such as GDPR and CAN-SPAM. Measuring ROI: Accurately tracking and attributing revenue generated from email campaigns.