certified information privacy professional

What are the Key Privacy Laws Impacting Email Marketing?

Several key privacy laws impact email marketing:
- General Data Protection Regulation (GDPR): Applies to companies operating in the EU or dealing with EU residents.
- California Consumer Privacy Act (CCPA): Protects residents of California, USA.
- CAN-SPAM Act: Applicable in the USA, it sets rules for commercial email.
- Canada's Anti-Spam Legislation (CASL): Regulates commercial emails in Canada.
Understanding these laws is crucial for compliant email marketing, and a CIPP can guide you through them.

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