What Are the Key Requirements of the CAN-SPAM Act?
The CAN-SPAM Act sets forth several requirements for commercial emails in the U.S.:
Email Header Information: The information must not be misleading or false. Subject Lines: They should accurately reflect the content of the email. Opt-Out Mechanism: Each email must include a clear and conspicuous way for recipients to opt out of receiving future emails. Physical Address: A valid physical postal address must be included in the email. Compliance: Businesses must honor opt-out requests promptly, usually within 10 business days.