The approval process generally involves several key steps:
Drafting: The initial content is created by the content team. Design: The design team adds visual elements and ensures the email is mobile-friendly. Review: The email is reviewed by marketing managers and other stakeholders for feedback. Revisions: Necessary changes are made based on the feedback received. Legal Check: The legal team reviews the email for compliance with applicable laws. Quality Assurance: Final checks are conducted to ensure everything is in order. Approval: Once all reviews and revisions are complete, the email is approved for sending.