What are the Limitations of Static Content in Email Marketing?
While static content has its advantages, it also comes with certain limitations:
Lack of Personalization: Static emails do not cater to individual preferences or behaviors, making it difficult to engage recipients on a personal level. Lower Engagement Rates: Since static content does not adapt to the recipient, it may lead to lower engagement rates and higher unsubscribe rates. Inflexibility: Static emails cannot respond to real-time data or changes in recipient behavior, limiting their effectiveness.