clean list:

What are the Risks of Not Cleaning Your List?

Failing to maintain a clean email list can lead to several negative consequences:
1. Poor Deliverability: A high bounce rate can signal to ISPs that you are not managing your list properly, leading to deliverability issues.
2. Low Engagement: Sending emails to uninterested or inactive subscribers can result in low engagement metrics, affecting the overall performance of your campaigns.
3. Increased Costs: Paying for invalid or inactive subscribers can result in unnecessary costs, reducing the ROI of your email marketing efforts.
4. Blacklisting: Repeatedly sending emails to invalid or spam-trap addresses can result in your domain or IP being blacklisted, severely impacting your ability to send emails.

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