What Are the Risks of Sending Not Tailored Emails?
Sending not tailored emails can lead to several negative outcomes:
Low Open Rates: Generic emails are less likely to be opened compared to personalized ones. High Unsubscribe Rates: Recipients may opt-out if they feel the content is irrelevant. Damage to Brand Reputation: Sending irrelevant emails can harm your brand's credibility. Spam Complaints: There's a higher likelihood of your emails being marked as spam.