What are the Risks of Using Purchased Email Lists?
Using purchased email lists can lead to several issues, including:
Low Engagement: Recipients are less likely to engage with emails from unknown senders. High Unsubscribe Rates: People who didn't opt-in may quickly unsubscribe, tarnishing your reputation. Spam Complaints: High spam complaints can lead to blacklisting of your email domain. Legal Consequences: Violating email marketing laws can result in hefty fines. Damage to Brand Reputation: Being marked as spam can harm your brand's credibility.