damage to brand reputation

What are the Signs of a Damaged Brand Reputation?

Several indicators can signify a damaged brand reputation in email marketing:
High Unsubscribe Rates: If a significant number of recipients are unsubscribing from your email list, it could indicate that your emails are not meeting their expectations.
Low Open and Click-Through Rates: Poor engagement metrics could suggest that your audience is not finding value in your emails.
Negative Feedback: Receiving negative responses or complaints can be a clear sign that your emails are causing more harm than good.
Increased Spam Reports: A rise in spam reports can severely impact your email deliverability and indicate that your emails are unwelcome.

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