Several factors can contribute to customer churn in email marketing:
Irrelevant Content: Subscribers may leave if the content is not valuable or relevant to them. Frequency of Emails: Sending too many or too few emails can lead to disengagement. Poor Email Design: Emails that are not visually appealing or hard to read on different devices can cause churn. Lack of Personalization: Generic emails may not resonate with your audience, leading to higher churn rates. Spam Complaints: If your emails are marked as spam, it can result in unsubscribes and even damage your sender reputation.