Several factors can contribute to higher spam complaints:
Irrelevant content: If your emails do not meet the expectations or interests of your recipients, they may mark them as spam. Frequency: Sending too many emails can irritate recipients, leading them to mark your messages as spam. Misleading subject lines: If your subject lines do not accurately reflect the content of your email, recipients may feel deceived. Lack of personalization: Generic emails that do not address individual recipient needs can increase spam complaints. Poor list management: Sending emails to outdated or purchased email lists can result in higher spam complaints.