Several factors can contribute to high turnover rates:
Irrelevant Content: If your emails do not provide value to your subscribers, they are more likely to unsubscribe. Email Frequency: Sending emails too frequently or too infrequently can lead to subscriber fatigue or lack of interest. Poor List Management: Failing to segment your list properly can result in sending irrelevant content to your subscribers. Technical Issues: Problems such as emails not displaying correctly or landing in spam folders can also contribute to turnover.