Reducing performance overhead involves streamlining processes and leveraging technology to automate repetitive tasks. Here are some ways to achieve this:
Automation: Use email marketing platforms that offer automation features to handle tasks like list segmentation, sending follow-up emails, and more. Template Libraries: Utilize pre-designed email templates to save time on email design. Integrated Tools: Use tools that integrate with your email marketing platform to streamline processes like analytics and reporting. Outsourcing: Consider outsourcing certain tasks like content creation or graphic design to specialized professionals.