What is PayPal and How is it Relevant to Email Marketing?
PayPal is a widely-used online payment platform that allows businesses and individuals to send and receive money securely. In the context of email marketing, PayPal can be a powerful tool to facilitate seamless transactions directly from your email campaigns. Whether you are running an e-commerce store, a subscription service, or a fundraising campaign, integrating PayPal can significantly enhance the user experience and boost conversion rates.