sending without authentication

What is Sending Without Authentication?

In the context of email marketing, sending without authentication refers to the practice of dispatching emails without verifying the sender's identity through mechanisms such as SPF (Sender Policy Framework), DKIM (DomainKeys Identified Mail), and DMARC (Domain-based Message Authentication, Reporting, and Conformance). These protocols are designed to prevent email spoofing and ensure the legitimacy of the sender.

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