While the specific metrics can vary based on campaign goals, some key metrics to monitor in real-time include:
Open Rates: The percentage of recipients who open the email. Click-Through Rates (CTR): The percentage of recipients who click on a link within the email. Conversion Rates: The percentage of recipients who complete a desired action (e.g., making a purchase). Bounce Rates: The percentage of emails that could not be delivered to recipients. Unsubscribe Rates: The percentage of recipients who unsubscribe from the mailing list.