When analyzing unsubscribe data, look for patterns that can indicate broader issues:
Spike in Unsubscribes: A sudden increase might indicate a problem with a specific email campaign. Content Relevance: If subscribers frequently cite irrelevant content as a reason for unsubscribing, it may be time to segment your list more effectively. Email Frequency: High unsubscribe rates can also result from sending emails too frequently or too infrequently.