A well-crafted cart recovery email should include:
Personalized Greeting: Address the customer by their name to make the email more personal. Cart Details: List the items left in the shopping cart, including images and prices. Clear CTA: A button or link that directs the customer back to their cart to complete the purchase. Incentives: Offer discounts, free shipping, or other incentives to encourage the purchase. Sense of Urgency: Use phrases like "Limited Stock" or "Offer Ends Soon" to create urgency. Contact Information: Provide customer support details in case the customer has questions or issues.