If you receive a CTR alert indicating a low rate, consider the following actions:
Analyze Your Audience: Review your segmentation strategy to ensure messages are tailored to each audience segment. Improve Content: Re-evaluate your email content for clarity, relevance, and engagement potential. Refine Calls to Action: Ensure that your CTAs are clear, compelling, and easy to find. Test and Optimize: Conduct A/B testing on different elements of your emails, such as subject lines, images, and content formats.