Several tools can assist in executing a highly targeted email marketing strategy:
Email Service Providers (ESPs): Platforms like Mailchimp, Constant Contact, and HubSpot offer advanced segmentation features. Customer Relationship Management (CRM) Systems: Tools like Salesforce and Zoho CRM help in gathering and analyzing customer data for effective segmentation. Analytics Tools: Google Analytics, Kissmetrics, etc., provide insights into user behavior that can inform your segmentation strategy.