What Types of Automation Workflows Can You Implement?
Various types of automation workflows can be implemented based on your marketing strategy:
Welcome Series A series of emails sent to new subscribers to introduce them to your brand and nurture them towards conversion.
Abandoned Cart Emails triggered when a user adds items to their cart but does not complete the purchase. These emails often include reminders and incentives to encourage completion.
Lead Nurturing A sequence of emails designed to educate and engage leads over time, gradually moving them through the sales funnel.
Re-Engagement Target inactive subscribers with content aimed at rekindling their interest in your brand.
Post-Purchase Follow-up emails after a purchase to thank customers, request feedback, and suggest related products.