There are several types of emails that can effectively build anticipation:
Launch Announcements: Inform your subscribers about a new product or service launch with a series of emails leading up to the official release date. Event Invitations: Send out invites to upcoming events, webinars, or sales, with a focus on what attendees can look forward to. Exclusive Offers: Create a sense of exclusivity by offering early access or special discounts to a select group of subscribers.