action verbs

Where to Use Action Verbs in Email Marketing?

Action verbs should be strategically placed in various parts of your email to maximize their impact:
Subject Lines: A strong action verb in the subject line can increase open rates. For example, "Unlock Exclusive Deals" is more compelling than "Exclusive Deals Inside."
Preheader Text: This text appears next to or below your subject line and can further entice the reader to open the email.
CTA Buttons: The CTA is the most critical place for action verbs. Make sure it stands out and is easy to click.
Body Copy: Integrate action verbs into the main content to guide the reader toward the desired action.

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