Setting up custom conditions typically involves the following steps:
Identify Criteria: Determine the factors that are most relevant to your marketing goals. These could include location, age, purchase history, or browsing behavior. Segment Audience: Use the identified criteria to segment your audience into different groups. Most email marketing platforms offer tools to automate this process. Design Campaigns: Create specific email campaigns tailored to each segment. Ensure that the content, tone, and call-to-action are aligned with the segment's characteristics. Monitor and Adjust: Continuously track the performance of your campaigns and adjust your custom conditions as needed to maximize effectiveness.