Why are RESTful APIs Important in Email Marketing?
RESTful APIs are crucial in email marketing for several reasons:
Automation: They enable the automation of various tasks such as sending emails, managing subscriber lists, and tracking campaign performance. Integration: RESTful APIs facilitate the integration of your email marketing platform with CRM systems, e-commerce platforms, and other third-party tools. Scalability: They help in scaling your email marketing efforts by allowing you to handle large volumes of data efficiently.