Several factors can contribute to why people ignore CTAs:
Unclear Messaging: If the CTA is not clear or is buried within the content, people will likely ignore it. Lack of Relevance: If the CTA is not relevant to the recipient, they won't feel compelled to click. Design Issues: Poor design can make the CTA hard to find or unattractive to click. Email Fatigue: Recipients overwhelmed with emails may ignore CTAs simply because they are too tired to engage.