Debounce is vital because it directly impacts the success of your email campaigns. Here are a few reasons why it's important:
Improve Deliverability: By ensuring that your emails are sent to valid addresses, you increase the chances of them reaching the inbox rather than being marked as spam. Reduce Bounce Rate: A high bounce rate can negatively affect your email sender reputation. Debouncing helps in identifying and removing addresses that could cause emails to bounce. Cost Efficiency: Sending emails to invalid addresses is a waste of resources. With a cleaned list, you save on email service provider costs as you are only targeting active and engaged users. Enhanced Engagement: Engaging with a verified list ensures that your content is reaching people who are more likely to interact, improving your click-through rates and conversions.