Understanding the geographical context of your audience can significantly enhance the effectiveness of your email campaigns. Here's why:
Relevance: Personalized content that caters to the local preferences and needs of recipients increases engagement and conversion rates. Timeliness: Sending time-sensitive offers or events based on the local time zone ensures that your emails are opened and acted upon promptly. Customer Experience: Demonstrating an understanding of your subscribers' local environment can build trust and brand loyalty.