Offering a free trial can significantly boost the conversion rate. It allows potential customers to experience the value of the service first-hand. Here are a few reasons why free trials are effective:
Build Trust: Users can test the service without financial risk, which builds confidence in the platform. Demonstrate Value: By using the service, potential customers can see the benefits directly, making the decision to purchase easier. Reduce Barriers: A free trial lowers the entry barrier, encouraging more people to sign up and use the service.