Limiting third party content in your email campaigns is essential for several reasons:
Security Risks: Incorporating third party content can expose your emails to security vulnerabilities such as malware or phishing attacks. Loading Time: External content can slow down the loading time of your emails, negatively impacting the user experience. Brand Consistency: Relying on third party content can dilute your brand message and make your emails look less professional. Compliance: Using third party content may lead to compliance issues with laws such as GDPR, especially if the content involves user data.