automate maintenance

Can You Automate Content Personalization?

Yes, content personalization can be automated to deliver relevant and engaging content to each subscriber. Here’s how:
- Dynamic content blocks: Use dynamic content blocks to display different content to different segments within the same email.
- Behavioral triggers: Send personalized emails based on user behavior, such as browsing history, past purchases, or email engagement.
- Merge tags: Use merge tags to insert personalized elements like the subscriber’s name, location, or recent activity.

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