Pricing tiers are generally structured based on a combination of factors, including the number of subscribers, the volume of emails sent per month, and the range of features included. Here are some common structures:
Subscriber-Based: Plans are priced according to the number of subscribers in your email list. Email Volume-Based: Plans are priced based on the number of emails you send per month. Feature-Based: Plans include different sets of features, with higher tiers offering more advanced functionalities such as automation, segmentation, and analytics.