CRM systems can significantly improve the ROI of email marketing campaigns:
Targeted Campaigns: By leveraging customer data, marketers can create highly targeted campaigns that resonate with the audience. Reduced Churn: Consistent and relevant communication helps in reducing customer churn and increasing loyalty. Higher Conversion Rates: Personalized and timely emails are more likely to convert leads into customers. Cost Efficiency: By automating repetitive tasks, CRM systems reduce the time and resources spent on email marketing.