How Can Healthcare Providers Ensure High Email Deliverability?
Ensuring high email deliverability involves several best practices:
1. Clean Email List: Regularly update and clean the email list to remove inactive or incorrect email addresses. 2. Authenticate Emails: Use authentication methods like DKIM, SPF, and DMARC to improve email deliverability and reduce the chances of emails being marked as spam. 3. Engaging Subject Lines: Craft compelling and relevant subject lines to increase open rates. 4. Monitor Metrics: Keep an eye on key metrics like open rates, click-through rates, and bounce rates to continuously improve email campaigns.