Hotjar can significantly enhance your email marketing strategy in several ways:
Behavioral Insights: Hotjar's heatmaps and session recordings show where users click, scroll, and spend the most time, helping you optimize landing pages linked from your emails. User Feedback: Use surveys and feedback polls to gather insights directly from your audience, allowing you to tailor your email content to their needs and preferences. Funnel Analysis: Identify where users drop off in the conversion funnel, enabling you to refine your email campaigns to address these pain points.