How can I reduce costs on Email Service Providers?
To reduce costs on ESPs, consider the following tips:
Choose a plan that matches your needs: Avoid paying for features you donât use. Many providers offer tiered pricing based on the number of subscribers and emails sent. Negotiate: Some ESPs are open to negotiation, especially if you have a large list or plan to send a high volume of emails. Annual Subscription: Opt for annual subscriptions instead of monthly plans to benefit from discounted rates.