How Can Marketers Ensure Their Emails Are Mobile-Friendly?
With the majority of busy individuals checking emails on their phones, ensuring mobile-friendly design is non-negotiable. Here are some tips:
Responsive Design: Use responsive templates that adapt to various screen sizes to provide a seamless experience across devices. Simple Layouts: Avoid complicated designs. Stick to a single-column format and use large, legible fonts. Clickable Call-to-Action (CTA): Ensure CTAs are prominent and easy to tap, with sufficient spacing around them to avoid accidental clicks.