How Can Mobile Optimization Impact Your Email Metrics?
Mobile optimization can have a significant impact on various email metrics:
Open Rates: Mobile-friendly emails are more likely to be opened by users. Click-Through Rates: Easier navigation and touch-friendly elements can boost your click-through rates. Conversion Rates: A better user experience on mobile can lead to higher conversion rates. Bounce Rates: Optimized emails reduce the likelihood of users bouncing away due to poor design or slow load times.