Several methods can be used to achieve emphasis in email marketing:
Bold Text: Using bold text can help highlight important statements or calls to action. Color: Different colors can be used to draw attention to specific elements. For instance, a call-to-action button in a contrasting color can stand out. Typography: Different font sizes and styles can be used to create a visual hierarchy that guides the readerâs eye to the most important information first. Images: Including relevant images can help emphasize a message or create a more engaging experience. Whitespace: Strategic use of whitespace can help isolate and highlight key elements within the email.