campaign's success

How Can You Analyze and Report Campaign Performance?

After a campaign is sent, it’s important to analyze and report its performance to understand what worked and what didn’t. Use tools like Google Analytics, and your email service provider’s analytics dashboard to track key metrics. Create reports that highlight:
Overall campaign performance
Comparisons with past campaigns
Insights from A/B tests
Areas for improvement
Regular analysis helps in continuously refining and enhancing future email marketing efforts.

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