Ask for Permission Always use a clear opt-in process to get explicit permission from your subscribers before adding them to your email list. This is not only a legal requirement but also builds trust from the outset.
Provide Clear Unsubscribe Options Your emails should always include an easy way for recipients to unsubscribe if they no longer wish to receive your messages. This shows respect for their preferences and can improve your sender reputation.
Use Data Responsibly Ensure that you are using subscriber data responsibly and only for the purposes they have consented to. Avoid sharing or selling their information without explicit permission.
Monitor and Optimize Regularly monitor the performance of your email campaigns and make adjustments based on analytics. This will help you maintain relevance and improve the overall effectiveness of your emails.